Processing of personal data

Administrator of personal data
The administrator of your personal data is: LED-EFFECT, 
Ojrzanowo 129b, 89-210 Łabiszyn, POLAND, PL5621607066

The method of obtaining personal data
We obtain your personal data first of all from you. You provide us with your details when registering at and subscribing to the newsletter on our website. Additional personal data, such as your home address or your tax identification number, we receive from you in connection with the sale of equipment and / or services through our website or in our stores.
Your personal data may also be provided to us by third parties at your request. This applies to the situation in which you want to register in our website using the social media functionality and our partners:


If you use the ability to log in using the functionality of any of the above partners, you will first be asked by him to confirm that he can provide us with your data to the extent necessary to register on the site. With your consent, the partner will provide us with some of your data for the purposes of registration on our website. To complete the registration process, it may be necessary to supplement your profile with additional personal data. After creating an account on our website, you will be able to log in to our store using the functionalities offered by our partners.

The purpose of personal data processing
We process your personal data in order to ensure the functionality of our website, in accordance with its regulations. This includes, in particular, providing you with the opportunity to register on the website and the opportunity to subscribe to our newsletter. Separately, through the website, you can contact us on a regular basis to ask us questions or submit complaints. As part of the website, you can also contact us through a dedicated messenger, which will allow you to respond to your needs and concerns on an ongoing basis.

If you decide to make a purchase in our online store, your data will be used for the purposes of the sale transaction. This includes, in particular, receiving payment from you, delivery of goods to the place indicated by you, sending files to the e-mail address provided, issuing sales documents (if you so desire), settling services (eg request for feedback), as well as allowing you to exercise your rights under the manufacturer's warranty and warranty, as well as the right to withdraw from the sales contract.
We process your personal data for our marketing purposes, which means in particular promoting our range of products and services. As part of our marketing, we want to be able to present offers and promotions tailored to your interests. For this purpose, we carry out profiling activities, which, however, in no case will affect your rights or freedoms, nor will it affect you in any other way.

Additionally, if you express your separate consent to receive the Newsletter or trade communication by e-mail, we will use your e-mail address to present our commercial offer, training information.

We process your data in the following range

first name and last name
company name (if you run it)
delivery addresses
tax identification number (if you run a business)
e-mail adress
Phone number
age range
transaction history (including what and when you have booked, bought, used discount codes, payment methods)
Your bank and bank account number from which you made payments
information on how you use our services (if you agree to cookies *)
the IP number from which you communicate with our service
information about the device you use when visiting our site, including its setting (eg browser, screen resolution)
history of your communication with us
data from publicly available sources
information about the sources of obtaining your data
your complaints
your opinions
additional information about yourself that you could have included in the e-mail correspondence or that you could have provided during the telephone conversation with our representative
the permission you gave.

What are cookies? These are small text files commonly used on the Internet, stored on your end device. You can control the way cookies are handled using your browser settings (you can set acceptance or block cookies). Blocking cookies may affect the inability to register / log in to your account on the site and / or the lack of the possibility to make a purchase.
We use cookies for the following purposes:

login support - verification of the connection between the user and our server. The store does not store information identifying individual users in cookies, only data about the connection,
content presentation - protection by displaying the same content to the user again,
support for forms - protection of the service against the operation of robots (computer programs used to automatically examine the content of a website),
statistics - building anonymous statistics of visits to our website.

Legal basis for the processing of personal data
Article 6 (1) (b) RODO: processing is necessary for the performance of a contract to which the data subject is party, or to take action at the request of the data subject, before concluding the contract.
The legal basis for the processing of your data depends on the purpose for which we process it:

Your personal data provided for the purposes of registration at and in connection with your subscription to the newsletter, we process in order to perform the contract for the provision of electronic services;
We process your personal data provided during the purchase process on our website in order to comply with the sales contract, and subsequently also to enable you to take advantage of the manufacturer's warranty or warranty entitlement;
if you ordered the delivery of the purchased goods with us to your home or to another address - your data in this respect will be processed on the basis of your order (performance of the contract);
data about your use of the website, which we get through the so-called We process cookies on the basis of your consent, expressed in accordance with art. 173 of the Telecommunications Law;
to the extent that we want to ask you for an opinion about a given product or service - your data in this area will be processed with a call to the so-called justified administrator's interest, what we have in order to constantly improve our services and product offer;

The period of personal data processing
The period for which we process your personal data depends on the purpose of processing. And so:

registration on our website and / or subscribing to the newsletter - for the period you are registered / saved - until you unsubscribe from the website / newsletter; after this period, your data will be processed for purposes related to the accountability of our activities, for which we are obliged by the provisions on the protection of personal data and the period of limitation of your claims, but not longer than 10 years;
sales performance - for the duration of the contract; after this period, your data will be processed for purposes related to the accountability of our activities, to which we are obliged by the provisions on the protection of personal data and the period of limitation of your claims, but not longer than 5 years;
delivery services - for the duration of the contract; after this period, your data will be processed for purposes related to the accountability of our activities, to which we are obliged by the provisions on the protection of personal data and the period of limitation of your claims, but not longer than 5 years;
answering questions - if you are a registered user of the website - for the time referred to in the point above; if you are not a registered user of the website, for the time necessary to provide the necessary explanations and answers;
consumer credit services - here we are not the administrator of your data and we process them at the request of a given service provider, for the period for which he will commission such an action;
data obtained on how you use our services (via cookies) and data processed in our marketing database - throughout the period when you are our client and later for 5 years from the time when you stopped being our customer (you stopped using the services provided by us services and you did not make purchases in our stores).

Transfer of personal data
We transfer your data only when it is necessary to perform the services that you order. We do not sell your data, we do not make your data commercially available to third parties.
We may pass your personal data to our partners:

shipping companies - in order to deliver the purchased goods to the address you indicated in the order;
services responsible for repairing the equipment, in the event you make a warranty claim or warranty;
companies that provide us with the services of delivery and maintenance of database software, thanks to which we can run our service, newsletter, and relevant sales records, etc .;

For each of these purposes, we only provide data that is necessary to achieve it. We would like you to know that wherever possible we use tools of anonymisation or pseudonymisation, that is, activities that make it impossible for our partners and subcontractors to remain identified, and where we have your data all the time.
In the case of payment transactions, in relation to the purchases you make, your personal data necessary for the payment to be made available to intermediaries in the implementation of payments, including:

BLIK payment system
PayPal payment system
Przelewy24 payment system

The way of processing personal data
We process personal data in accordance with applicable law, in particular in accordance with the provisions of the Act on the Protection of Personal Data and in accordance with the General Data Protection Regulation.
We have the following rules in mind when we process your personal information:

Adequacy rule
We process only data that is necessary to achieve a given processing goal; we have carried out an analysis of the fulfillment of this rule for each process.
Transparency rule
You should have full knowledge of what is happening with your data. This document, in which we try to provide you with complete information about the rules of processing your personal data by us is its manifestation.
The rule of regularity
We strive to keep your personal data in our systems up-to-date and truthful. If you find that in some area your personal data have not been updated or are incorrect, please contact us at
The principle of integrity and confidentiality
We apply the necessary measures to safeguard the confidentiality and integrity of your personal data. We are constantly improving them, along with the changing environment and technological progress. Security measures include physical and technological measures restricting access to your data, as well as appropriate safeguards against the loss of your data.
Accounting rule
We want to be able to account for each of our actions on personal data, so that in the event of your inquiry, we can give you full and reliable information about what actions we have carried out on your data.

Your rights
The personal data protection law gives you a number of rights that you can use at any time. Unless you abuse these rights (eg unreasonable daily requests for information), using them will be free for you and should be easy to implement.
Your rights include:

The right to access your personal data
This law means that you can ask us to export from our databases the information we have about you and send it to you in one of the widely used formats
The right to correct data
If you find out that the data processed by us is incorrect, you have the right to ask us to correct it and we will be obliged to do so. In this case, we have the right to ask you for a document or proof of change.
The right to limit data processing
If, despite our adherence to the adequacy rule, you consider that for a particular process we process an extensive list of your personal data, you have the right to request that we limit this scope of processing. If your request does not oppose the requirements imposed on us by applicable law, or it will not be necessary for the performance of the contract, we will accept your request.
The right to request the deletion of data
This right, also known as the right to be forgotten, means your right to demand that we remove any information that contains your personal information from our database systems and our records. Remember that we will not be able to do so if we are obliged to process your data under legal provisions (eg transaction documents for tax purposes, warranty obligation, obligation to ensure the accountability of our activities). In each case, however, we will remove your personal data to the fullest extent possible, and where it is not possible we will ensure their pseudonymisation (which means that the data subject can not be identified without a corresponding key), allowing your data to be kept in line with applicable law, will be available only to a very limited group of people in our organization.
The right to transfer data to another data controller
In accordance with the General Data Protection Regulation, you can ask us to export the data you provided to us in the course of all our contacts and all cooperation to a separate file for further transfer to another data controller.

You can perform the above mentioned permissions after logging in to your account at www.led-effect, or send a request to with the inscription "Personal data".
You can also write to this data if any action or situation you encounter will raise your concerns about whether it is legally compliant or does not violate your rights or freedoms. In this case, we will answer your questions and concerns and immediately address the issue.
You also have the right to object to the processing of your personal data.
You submit the right to object when you do not want us to process your personal data for a specific purpose (eg for marketing purposes). In this case, we will continue to process your data for other processes (for other purposes), but not for the purpose for which you objected.
If you believe that in any way we have violated the rules for the processing of your personal data, you have the right to submit a complaint directly to the supervisory authority (from 25 May 2018, it is the President of the Office for Personal Data Protection). As part of exercising this right, you should provide a full description of the situation and indicate what action you consider violating your rights or freedoms. The complaint should be submitted directly to the supervisory authority.